Virginia ABC

Lead Sales Associate - Roanoke

Roanoke, VA
Virginia ABC and its more than 4,700 employees are proud to serve the Commonwealth of Virginia. As a

Job Description

Lead Sales Associate

Posted: Saturday, 8/5/2023

For consideration for employment you must complete an online application at

Join A Team Crafted of Virginia's Top Shelf Talent!


The Virginia Alcoholic Beverage Control Authority seeks a wage Lead Sales Associate to perform retail functions involving the sale of alcohol and related merchandise. The Lead Sales Associate helps to maintain a clean, well-organized and merchandised store with a dedicated customer-first focus.

Hourly Rate:

Statewide locations = $16.28 per hour

Northern Virginia locations = $19.11 per hour

This hourly position does not include employee state benefits. This position is scheduled up to 29 hours per week. Work hours will vary and may require work on evenings, weekends (including Sundays), and some holidays. May occasionally be required to work hours outside of a store’s normal operating hours, i.e. early morning on truck deliveries and/or inventory days.


· Assist customers through sales processes by demonstrating product features and benefits and helping with the payment process

· Manage sales floors and timely opening and closing of store following proper procedures for premises safety

· Maintain the store’s visual merchandising standards by ensuring that all visual displays are properly installed and maintained

· Maintain current knowledge of all products within the store and ways of applying it while servicing customers. Process customer requests for stocked and non-stocked merchandise

· Assist store managers in ensuring that stores are kept clean and in sync with organizational procedures and protocols

· Assist in setting the direction and goals for each shift and ensure that employees receive scheduled breaks and meal periods

· Support replenishment activities to ensure constant stock availability and assist with floor sets, visual presentation and signage placement

· Ascertain that a visually appealing, safe and inviting store appearance is maintained

· Act as point of contact to address customer service issues and maintenance and vendor concerns

· Provide support to the onboarding and continued training of sales associates and lead and model selling and customer service experience standards

· Keep store and regional management apprised of general operations and any incidents

· Complete required documentation for any occupational injuries or store incidents

· Complete banking procedures and bank deposits (cash accountability, store security)

· All other related duties as assigned


· At least six (6) months of customer service experience or equivalent combination or education, training, and work experience

· Ability to effectively lift and physically maneuver at least 65 lbs on a repetitive basis

· Frequent handling of merchandise and equipment such as handheld digital scanners, price guns, box cutters, two-wheel dollies, handcarts, and U-boats (six-wheel carts)

· Ability to work a flexible schedule as business needs requires

· Ability to effectively collaborate, negotiate, influence and network with diverse groups including senior leadership, management, external customers, vendors, and public officials

· Reliable transportation; valid Driver's License to make bank deposits

· Strong interpersonal and excellent communication skills


· Experience working in the alcoholic beverage industry

· High School diploma or GED

· Proficiency in computer application usage

· Retail, sales, and/or marketing experience and knowledge of retail operations, a working knowledge of and experience with inventory techniques and tasks, merchandise receipt, and merchandising and marketing techniques

· Extensive customer service experience including assisting/educating customers on various products

· Self-motivated with a positive attitude, ability to work independently and with a team, and a willingness to offer suggestions to enhance and optimize operational efficiencies

For consideration for employment you must complete an online application at Resumes may accompany but will not substitute for a completed State Application Form. Your completed online application MUST BE RECEIVED by Human Resources no later than 11:59 p.m. on the stated closing date.

The Virginia Alcoholic Beverage Control Authority does not provide sponsorship. We are an equal opportunity employer without regard to sex, race, color, religion, national origin, age, sexual orientation, political affiliation, veteran status or disability. AmeriCorps, Peace Corps, and other national service alumni are encouraged to apply. ABC will provide, if requested, reasonable accommodation to applicants in need of accommodation in order to provide access to the application and/or interview process. The selected candidate must pass a criminal background check.

Virginia Alcoholic Beverage Control Authority has relocated to a new facility located at 7450 Freight Way Mechanicsville, VA 23116.

VA ABC is a Military-Friendly Employer, is V3 Certified, and embraces Diversity, Equity, and Inclusion.

In support of the Commonwealth’s commitment to inclusion, we are encouraging individuals with disabilities to apply through the Commonwealth Alternative Hiring Process. To be considered for this opportunity, applicants will need to provide their Certificate of Disability (COD) provided by a Certified Rehabilitation Counselor within the Department for Aging & Rehabilitative Services (DARS). Veterans are encouraged to answer Veteran status questions and submit their disability documentation, if applicable, to DARS to get their Certificate of Disability. If you need to get a Certificate of Disability, use this link: , or call DARS at 800- 552-5019.

Job Type: Part-time

Pay: From $16.28 per hour


  • 4 hour shift
  • 8 hour shift
  • Day shift
  • Evening shift
  • Morning shift
  • Night shift

Weekly day range:

  • Monday to Friday
  • Weekend availability

Work Location: In person

Virginia ABC At A Glance

Virginia ABC and its more than 4,700 employees are proud to serve the Commonwealth of Virginia. As an authority working with the Secretariat of Public Safety and Homeland Security, ABC administers alcohol-related laws with an emphasis on public safety by ensuring an orderly and regulated system for convenient sales and responsible consumption of alcohol. In 2018, Virginia ABC transitioned from a traditional state government agency to an authority, an independent political subdivision, which provides more flexibility and efficiency as a retailer, wholesaler and regulator of distilled spirits.Virginia ABC is a leading revenue producer for the commonwealth and the source of future economic growth and innovation for the state. The profits that Virginia ABC contributes—collected from distilled spirits sales at ABC stores, taxes collected on beer and wine sales, violation penalties and license fees—provide much-needed funding for use in a multitude of state programs, which benefit all Virginians. Since its establishment in 1934, Virginia ABC has contributed $11.4 billion to the commonwealth’s general fund supporting major education, health and transportation initiatives.As one of our nation’s 17 control states—where the state government manages the sale and distribution of distilled spirits at the wholesale level, Virginia sells distilled spirits exclusively in ABC stores operated by the Commonwealth of Virginia. These are the only retail outlets in Virginia where customers may purchase liquor.
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